Community Standards
Scams and fraud
EveryoneUpdated 29 September 2026 Draft for review, final copy from legal
Fraud harms everyone: shoppers lose money, honest sellers lose trust, and the whole community pays for it. We do not allow any attempt to deceive people for money, goods or data on or through Yamunaa. Fraud is a severe violation and leads to immediate suspension, payout holds and, where needed, reports to the police and national fraud services, such as Action Fraud in the UK, the FBI’s IC3 in the US or the National Cyber Crime Reporting Portal in India.
On this page
What's not allowed
- Phishing: fake Yamunaa login pages, fake “KYC update” messages, or links that ask for OTPs, card details, banking passwords or payment PINs such as UPI PINs.
- Selling items you do not have, never intend to ship, or ship as empty boxes or bricks.
- Fake tracking numbers, fake proof of delivery or marking orders delivered when they were not.
- Shoppers claiming “item not received” or “damaged” falsely, or returning a different or used item.
- Chargeback abuse: disputing a payment with your bank after receiving the goods or a refund.
- Coupon, referral and cashback abuse using fake or duplicate accounts.
- Triangulation: using stolen cards or accounts to buy from other shops and ship to Yamunaa buyers.
- Job, investment, lottery or “task” scams sent through Yamunaa chat or stories.
- Asking for advance payments, “registration fees” or “delivery charges” outside checkout.
Examples
Allowed
- A seller asking a shopper to upload a photo of a damaged item through the Help with this order flow.
- A shopper returning a sealed, unused item within the return window.
- Yamunaa sending an OTP by SMS when you sign in yourself.
Not allowed
- “Your parcel is stuck. Pay a small customs fee on this link to release it.”
- A shopper returning an old phone charger in place of the new one they bought.
- A seller shipping a lighter item to beat the weight check and claiming it was lost.
- A chat message offering money every day for liking brand posts.
If you think you have been scammed
- Report the listing, message or profile on Yamunaa straight away.
- Call your bank or card issuer to block the payment method.
- Report it to your national fraud service, for example Action Fraud in the UK, reportfraud.ftc.gov in the US, or 1930 and cybercrime.gov.in in India.
- Keep screenshots. Our team may ask for them.
What happens if you break this policy
- Fraud is a severe violation. Accounts are suspended immediately, without going through the strike ladder.
- Payouts are held for up to 180 days and used to refund affected shoppers.
- Linked accounts, devices and bank accounts are blocked from opening new accounts.
- We share information with banks, payment partners and law enforcement where the law allows or requires it.